What is Google Gemini?
Google Gemini replaced Bard in 2024 and represents Google's most serious push into conversational AI. What sets it apart is the Google integration: Gemini can pull from your Gmail, Google Docs, and Google Drive to give you personalised answers. The Gemini 1.5 Pro model has a 1 million token context window — larger than any competitor — which makes it incredible for long-document work. The free tier is surprisingly capable. Gemini Advanced ($20/month as part of Google One AI Premium) unlocks the most powerful models and deeper Workspace integration. If you live in the Google ecosystem, this is a natural fit.
Pros & Cons
What works well
- Deep integration with Google Search and Workspace
- 1 million token context window on Gemini 1.5 Pro
- Strong real-time web search capabilities
- Multimodal — handles text, images, and code
- Free tier is very capable
Things to know
- Less creative than Claude for long-form writing
- Can feel more corporate / cautious in tone
- Workspace integrations require Google One Premium
What people use Google Gemini for
- Research with real-time web access
- Analysing files from Google Drive
- Drafting emails in Gmail
- Summarising long documents
- Multimodal tasks with images
Pricing
FreemiumStarting at: Free
Free tier available. Gemini Advanced from $20/month (Google One AI Premium).
See current pricing